Business Training Provider Experiences Exceptional Organic Growth
The following case study is in relation to a specialised business training company, focused on supporting creative services, agencies and corporates. They wanted to grow traffic and leads, and with the help of SEO and a new website, the traffic has grown impressively over the past year.
The Challenge:
The Amber Group, were previously on a quarterly package, which only allowed for a small number of hours over the course of the quarter. The organic traffic was growing but at a slow pace.
Our Solution:
We suggested taking on the SEO monthly to allow us to work more hours for better results and to make best use of all of the new website changes. Ultimately, this extra time would enable us more time to deliver improved traffic from organic users.
“Before we began working with Charlotte and the Front Page Advantage team all our business came from word of mouth and repeat customers. Since focusing on our web presence and SEO, we are seeing a substantial increase in the number of new business enquires. Their advice is always practical and results focused. It’s been like adding another sales channel to our business.”
The Results:
We had been working with The Amber Group for several years, however, traffic really started to take off once we were able to deliver consistent SEO work month-on-month, from October 2024.
Comparing July 25 to July 24 – we have seen organic clicks grow 234% and impressions grow 305%, meaning the site is so much more visible in the search results.
Year-on-year organic traffic has also grown 386% (July 24 vs July 25). From this the client is now receiving more consistent enquiries.
Conclusion:
Over the past year, we have worked with The Amber Group to drive more organic sessions, and clicks to the website. This was helped by a new website, which went live at the beginning of 2024. We have been working with the client, through more frequent hours and calls to improve the traffic and conversions to the website.
We will continue our work on The Amber Group website to maintain the upward trend in organic traffic while further increasing enquiries for training sessions.
If you are interested in growing your organic presence, traffic and enquiries, get in touch with us today. One of our team will be able to help chat through our SEO packages and which one would be suitable for your business.
Additionally, if you are a business who would like more traffic and enquiries, get in contact and ask to speak to Chris or Lucy on 01256 517473 or by email on info@frontpageadvantage.com
