Enjoy Our Musings From The World Of Digital Marketing
The rise and rise of privacy-focused search engine DuckDuckGo
The rise and rise of privacy-focused search engine DuckDuckGo Updated November 2025 Feel as though your every online move is being monitored? You’re far from alone. With social media giant Facebook braced for a record-breaking fine following a major data breach last March, data privacy concerns have gone mainstream. While Google Home knows your voice […]
What makes Google My Business such a valuable tool for local businesses?
What makes Google My Business such a valuable tool for local businesses? If you run a local company and are not already using Google My Business, you should probably make it your New Year’s Resolution to do so. If you haven’t heard of it before, this free, user-friendly tool allows you to manage the way […]
Google AdWords Schemes For Non-Profits – What’s Changed?
Google AdWords schemes for non-profit organisations shaken up Google AdWords has completed some significant updates to its scheme for non-profit organisations, with several policy changes already in place. Need a reminder about what Google AdWords is The Ad Grants programme gives charities monthly search advertising grants of up to $10,000, and more than 35,000 […]
Are Hashtags Bad for Your Business?
Are Hashtags Bad for Your Business? Using social media to promote your business is vital in today’s digital world. However just having a social presence isn’t enough anymore. Instead, companies want their content shared and their brand message spread across all forums. So when Twitter initially introduced hashtags to unite users through individual topics, it […]
Our Review of Brighton SEO – April 2015
Brighton SEO – April 2015 Ian and I (Dan) from the Front Page Advantage team traveled down to Brighton on Friday 10th April for some sun, sea and SEO.
Camel Case – Clarity To Your URL
Camel Case – Clarity To Your URL Our URL is often the company name compounded into a single line of text and the ability to quickly separate these words can often be lost on the reader, Camel Case is used to fix this very problem.
Is PPC becoming a more prominent, simpler way to achieve a front page position?
Is PPC becoming a more prominent, simpler way to achieve a front page position? A brief look at the facts: Global spend on search advertising rose 15% in Q1 2013, year-on-year, with a 62% jump in click-through-rates (CTR) and 21% increase in clicks compared to 2012 (Kenshoo Global Search Advertising Trends 2013 Report) 45.5% of […]