Enjoy Our Musings From The World Of Digital Marketing

What Are Your New Year’s Resolutions For SEO & Digital Marketing In 2020? It’s been a New Year’s holiday like no other and, frankly, after all that 2020 brought, we can’t say we’d blame you if you were delighted to see the back of the last 12 months. However, every new year offers the chance […]

What have we learned about SEO in 2020? The tail-end of any year offers the perfect opportunity for reflection, but 2020, in all its weirdness, offers more scope for that than usual. Most importantly, we hope you and those close to you have remained well during this challenging and difficult period. You may not have […]

Is Your Website Ready To Maximise The Impact Of January Sales? In this strangest of years, people are turning to their computers to shop. According to the Office of National Statistics, online sales rose to a record 22.3% this March in the wake of the coronavirus outbreak. With your Christmas digital marketing all wrapped up […]

 Building Your Business In 2021 At the start of the year, none of us could have predicted how 2020 would turn out. Few businesses will leave these 12 months behind without having had to adapt at speed and rise to significant, unprecedented challenges. So if your business is looking forward to seeing the back […]

PPC Ads Not Converting? Here Are The Possible Reasons Why… With any luck, your PPC ad campaign was set up properly and the right keywords were targeted along with the best locations and your adverts reflect what you do accurately. Yet with the best will in the world, it can sometimes happen that you’re getting […]

How Using Negative Keywords Can Have A Positive Impact On Your Campaign We’re often asked about negative keywords, so here we try to define what they are and how they work. Equally, we explain how they can bring some real benefits to your digital marketing campaigns. What are they? By using negative keywords, you can […]

Is WordPress good for SEO? This is a question I am often asked by clients thinking of updating their websites and the answer is a resounding ‘YES!’. While search engines like Google don’t have a preference for which Content Management System (CMS) you use to build your site, and their algorithms won’t give you a […]

How To Win Local Customers Using Google How can I use Google My Business to win customers near me? If you’re a smaller business that operates specifically across a particular area, digital marketing needs laser-precision targeting, so that you attract customers near you who may not otherwise be aware of what you do. In a […]

5 Top Tips for Getting Your Brand and Website Right 5 Top Tips for Getting Your Brand and Website Right Every time somebody comes into contact with your business you want them to have a fantastic experience, you also want them to know that it is you straight away. The more touch points someone has […]